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Africa Bike Week 2013 Huge Success

Africa Bike Week 2013 celebrates 110 years of freedom!

Africa Bike Week

by Admin HDhistory.com

The organizers of Africa Bike Week 2013 must be very proud of themselves and deserve a huge pat on the back for a job well done.  Held from May 26 through May 29th , the annual event drew over 110,000 people and over 3400 bikes for the Mass Ride which went from Shelly Centre to Margate via a scenic drive through several KwaZulu Natal coastal towns.  Harley-Davidson was very much involved with participation and Bill Davidson the great grandson of one of the motor company’s founders and curator of Harley-Davidson’s museum was on hand to help kick off the event.

Bill Davidson - Africa Bike Week 2013“I am looking forward to Africa Bike Week and joining our fans in South Africa in celebrating Harley-Davidson’s 110th Anniversary. It’s always a pleasure to meet, speak with and ride alongside Harley-Davidson enthusiasts.”  He went on to say “I am particularly excited to visit South Africa as we recognise the enormous growth potential this region has for the Harley-Davidson brand and we have big plans to expand in to the African continent”  Bill is also the son of Harley-Davidson’s chief style engineer now retired Willie G Davidson, one of the men who helped turn the company around  after a buyout in the 1980’s and help make it the huge success it is today.

On hand at the local Johannesburg dealership were three of the early iconic models from the 1910’s that Harley-Davidson brought out as part of it’s traveling 110th anniversary display.  The original serial #1, a board racer, and silent grey fellow drew admirers constantly as people turned out to see them.

Harley-Davidson's Learn-To-Ride academy at Africa Bike Week 2013
Harley-Davidson’s Learn-To-Ride academy was popular!

Harley-Davidson also brought out its new Learn-To-Ride academy as part of a test run with over 100 new riders taking part. While the majority of participants were novice riders, 10 had never been on a bike before. Also popular was the Jump Start display.

Participants in the Mass Ride were able to purchase ride pins for themselves and blankets that were to be donated to charity.  Although the bikes were mostly Harley-Davidson, every one with a bike was welcomed, and the Durban chapter of HOG was well represented.  Riders from every part of South Africa made the trip and thrilled onlookers who lined up to see the parade of bikes as they made their way along the chosen ride route.

Plans are already underway for Africa Bike Week 2014, and 2015. For a complete list of this year’s activities and entertainment and for more information on future events please visit http://www.africabikeweek.co.za/

About the Harley-Davidson 110th Anniversary

The Harley-Davidson 110th Anniversary is a year-long, global celebration connecting millions of Harley-Davidson fans across the globe united by a common bond and shared passion for freedom, self-expression and epic adventure. Included in the official 110th Anniversary calendar are 12 different 110th Anniversary experiences that Harley-Davidson will bring to existing motorcycle events in global markets throughout 2013. The events span 11 countries on six continents and will be capped by two main celebration events in Rome, Italy, in June 2013 and Milwaukee during Labor Day weekend in August 2013.

Harley-Davidson fans are invited to learn more about the 110th Anniversary and join the celebration online where they can share videos, images and experiences on Facebook, Twitter with the hashtag #HD110, and at www.h-d.com/110.

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